This first advertisement is for the blockbuster hit the Dark Knight. This advertisement uses proportion to show that the Joker is a extreme threat to the city. It also tries to make Batman to be less powerful than him by making the Batman logo so small on him. I think this was an clever idea to show off the villain for this film.The second advertisement for Star Wars Episode 3. This is a clever idea for an advertisement because the three lights look like light sabers. It uses the rhythm to capture the attention of people walking or driving by the street. Although it would be more effective if they hid the box at the top that the lights are connected to.
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